Cadillac Unveils New Brand Image on Oscars Night
"Entrepreneurial mindsets are very American," said Cadillac CMO Uwe Ellinghaus.
View ArticleWall Street Journal Ad Campaign Stars Will.i.am, Tory Burch
You can only make time for so many things. The Journal wants to be one of them.
View ArticleNew York American Marketing Association Taps Hall of Fame Inductees
Shelly Lazarus, Yvon Chouinard, Trevor Edwards and David Aaker are selected as 2015 Marketing Hall of Fame inductees.
View ArticleBizarre Indian Telecom Video Goes Viral Along With Samsung, Google and Old Spice
Adidas dominates our weekly Viral Video Chart, accompanied by old veterans like Samsung, Old Spice and Google. And then there's MTS India.
View ArticleDirect-Mail Wizard Malcolm B. Decker Passes Away
Malcolm B. Decker called direct "the paper-and-ink embodiment of a salesperson who is speaking personally and directly to the prospect."
View ArticlePeople on the Move: Beeby Clark + Meyler Taps Five Execs
Beeby Clark + Meyler announced key appointments, including Laura Colasacco, Michael Civins, Martin Sandell, Nick Colletta and Tim Hayes.
View ArticlePeople on the Move: Publicis Healthcare Names NA President
Publicis Healthcare officially promoted Alexandra von Plato to lead its North America operation.
View ArticlePeople on the Move: Possible Names Neil Miller UK CEO
Possible appoints Neil Miller as UK CEO.
View ArticlePeople on the Move: LiquidThread Makes Key Promotions
Brent Poer, Juan Davila, John Doyle and Jill Griffin take on new roles.
View ArticlePeople on the Move: Talia Handler Joins Saatchi & Saatchi
Matt Thomson, Christine Volden Pereira and Seema Miller are also on the move.
View ArticlePeople on the Move: Mary Carpenter to Lead PHD Midwest
Jon Carney, Crystal Anderson, Nick Moore and Scott Shamberg are also on the move.
View ArticlePeople on the Move: Digital Pulp Hires Jason Trobman as CTO
Stephane Auriol, Laura Davis-Taylor and Tess Wicksteed are also on the move.
View ArticleTransitions Looks To Lure Younger, Tech-Savvy Consumers
Transitions is postioning itself as the original wearable tech.
View ArticlePeople on the Move: BBC Worldwide Promotes Christine Black
BBC Worldwide North America promoted Christine Black. Others on the move are Cristiano Alburitel, Toby Jenner, Chris Hayes and Jon Cheffings.
View ArticlePeople on the Move: Former White House Staffer Ellen Moran Joins Hill &...
Hill & Knowlton Strategies hires former Obama administration staffer Ellen Moran. Also on the move are Alex Hughes, Brad Rieger and more.
View ArticlePeople on the Move: Y&L Names Brad Bobenmoyer VP-Marketing
Young & Laramore and Johannes Leonardo announce key appointments and hires.
View ArticlePeople on the Move: Rolf Olsen Joins Mindshare as Chief Data Officer
As Mindshare chief data officer, Rolf Olsen will lead the agency's marketing sciences group.
View ArticlePeople on the Move: MediaVest Hires Carrie Seifer as President-Digital, Data...
MediaVest hires Carrie Seifer. Shelley Ong, Cody Bailey, Cody Bailey, Matthew Day, and Robert Hall are also on the move.
View ArticleViral Video Chart: Durex Says Social Media Is Ruining Your Sex Life
Things cooling off in the bedroom? Perhaps you're spending too much time on Twitter.
View ArticleGatorade Lands on Viral Chart With Decades-Old Ad
Perhaps even today's youth wants to "Be Like Mike." (Or they just like watching Michael Jordan.)
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